An international company wants to develop its three year marketing strategy. Explain and assess the different factors they need to consider when doing so.
1-make sure it include the 7ps: people, process, product,promotion,physical evidence ,place and price . And more focus on ( price, promotion , product and place)
2-make sure to include SWOT and PEST analysis
3-ensure all quotes,summaries and paraphrases are correctly referenced in the text of the essay
4-make sure it is double spacing
5- From 900 to 1100 words
6- reference should be from : business studies 4th edition and AQA business studies for AS 4th ed
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