Efkon AG enters into Austalian market custom essay

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You are going to work on a project, focusing on the international entry and expansion strategy of a firm entering a country.
The hypothetical scenario is like this: Efkon AG (www.efkon.com) invites you as a consultant to help it design an International Business Development (IBD) plan. The purpose is to help the firm successfully enter into Australian market and expand its business here.

More instructions will provided in the additional file.
Please check the marking guid and the requirements to complete this assignment.

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