What is meant by global markets? Discuss whether Globalization is good or bad ? Discuss the conditions that have led to the development of global markets Essay

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Dear writer: The emphasis of the answer should be to consider ways of maximizing the gains from globalization while minimizing the losses.

Lots of references on the internet. 2 book references that may be helpful

What is meant by global markets? Discuss whether Globalization is good or bad ? Discuss the conditions that have led to the development of global markets

Albaum G & Duerr E (2008), International Marketing
and Export Management, (6th Ed), Pearson Education

Ghauri P & Cateora P (2006), International Marketing,
(2nd Ed), McGraw Hill

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